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HAGGARD is an Asian gothic makeup brand founded in early 2022.
We met over our love of makeup and were brought together by the incredible rise of new generation culture.
We draw inspiration from the darkness and rebellion in traditional Gothic art, and incorporate elements such as romance and elegance. Combining traditional Western Gothic elements with Asian aesthetics, using Gothic darkness as the point, it displays the connotation and beauty of Gothic culture in a more creative way.😊